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Case Study: Second-Party Audiences Drive Conversions Among "Unknown" Luxury Auto Customers
One of OMD's major clients, one of the world's most successful luxury automotive companies, was seeking ways of targeting existing owners to upsell them to their Service Care Plan.…
- 1 yr ago
- 13
- Acquire New Customers
Case Study: MG Cars UK Increases Sales 82% with Personalised Programmatic Video Ads
TMWI uses Lotame's Audience Management solution to drive sales and increase market share in the UK for their partner, MG Cars. TWMI, in partnership with Lotame,…
- updated 1 yr ago
- 18
- Acquire New Customers
Case Study: Marketing Solutions Co. Increases Conversions and Decreases CPA
eCommerce campaign uses Lotame Audience Management solution saving over $100 per acquisition CLIENT CHALLENGE: Prospecting new clients and showing value to existing clients by improving campaign…
- updated 1 yr ago
- 19
- Acquire New Customers
Case Study: Music Marketer - Leveraging 1PD to Increase CTR by 39% While Decreasing CPC by 46%
Lotame's Audience Management solution allows marketer to increase click through rate (CTR) while decreasing cost per conversion (CPC). A multinational music company was looking to find new fans for…
- updated 1 yr ago
- 63
- Acquire New Customers
Case Study: AMP Agency - Achieves 455% Return on Ad Spend for Travel Campaign
AMP's goal was to target specific travel ads to consumers who were in-market for an upcoming trip to increase conversions. As a full-service digital agency,…
- updated 2 yrs ago
- 38
- Acquire New Customers
Case Study: CtrlShift - Marketing Solutions Co. Increases Conversions by 36% and Decreases CPA 92%
CtrlShift, is a leading Southeast Asian audience-focused marketing solutions company that helps guide clients through the digital ecosystem, using tools to turn data into results using their skills…
- updated 2 yrs ago
- 32
- Acquire New Customers
Case Study: Rise Interactive - Digital Agency Increases Conversions 80% and Decreases CPA
Rise Interactive was looking to increase conversions and product revenue for a well-known, global designer and manufacturer of high-quality, contemporary jewelry via a targeted display campaign at a…
- updated 2 yrs ago
- 38
- Acquire New Customers
Case Study: Health Insurance Provider - Increases Purchase Intent 93% with Lotame Platform
The insurance provider used a combination of the Lotame Platform for audience targeting, the Lotame Data Exchange (LDX) for audience extension, and Lotame Insights for campaign optimization.…
- updated 1 yr ago
- 75
- Acquire New Customers

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