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Analytics: Campaign Planning

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Case Study: VIA Rail and CBC/Radio Canada Marry a Love of Data Solutions and Local Connections to Increase Train Travel Consideration
For its upcoming “Love the Way” campaign, VIA Rail used Lotame's Audience Management solution to increase train travel consideration by driving qualified visitors to their website through display…
- 5 mths ago
- 7
- Analytics: Campaign Planning
Case Study: Visto - Flexible, Simple API Integration Allows for Automation & Real-Time Results
Visto's primary challenge was to provide a single UI for the end user to activate audience data while planning and optimizing their campaigns from Visto's UI across multiple execution channels.…
- 1 yr ago
- 35
- Analytics: Campaign Planning

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