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Case Study: WRAL.com - Utilizing Audience Data to Increase Annual Spend from Advertiser
Large communications company partners with WRAL.com to target custom audiences and optimize campaign with real time insights, utilizing the Lotame Platform. WRAL.…
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Case Study: Choueiri Group - Increases Conversions 92% and Decreases CPA 63%
Digital Media Services (DMS), the official digital arm of Choueiri Group, harnessed the power of the Lotame Platform for audience discovery, audience targeting, and campaign optimization,…
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Case Study: Dainik Bhaskar - India's Largest Newspaper, Increases CTR 200%
Dainik Bhaskar Group partnered with Lotame to collect high-quality data from across their network of digital properties, and send targeted messaging to those audiences.…