Case Study: BookMyShow - Achieves 3x ROI with Lotame Platform

BookMyShow used the Platform to enhance its advertising solutions for brands, making them more targeted and personalized.

BookMyShow is India's largest online entertainment ticketing platform that allows users to book tickets for movies, plays, sports and live events through its website, mobile app and mobile site. With a growing customer base and over 100 million visits, BookMyShow wanted to customize solutions for brands and offer them extensive targeting capabilities.