Case Study: India-based Agency - Getting Life-Changing Technology into the Right Hands

This India-based agency and its healthcare client believe advertising can save lives by using Lotame's Data Marketplace to reach precisely the right audience with a life-changing message.

In partnership with its programmatic agency, the client sought to build perception as an innovator shaping the future of healthcare with its lifesaving technology. Its target audience included doctors, hospital leaders, leading pharmacists, and business leaders.