Case Study: Global Bank Uses Lotame Private Data Exchange (PDX) to Scale First-party Data and Reach New Audiences

  • updated 1 yr ago

One of the world’s largest and most influential banks, headquartered in Asia, used Lotame's Data Marketplace solution to drive qualified leads for its credit card in the India market.

The client performed insight analysis to determine the best performing interests and categories aligned with their pre-qualified credit card applicants.

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  • 1 yr agoLast active
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