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Case Study: Fuel - Data & Analytics Agency Increases CTR 870% with Lotame Platform
Fuel is a marketing systems and analytics consultancy with the sole purpose of helping clients make marketing relevant. Fuel implemented the Lotame Platform in November 2016 with the objective of…
updated
1 yr ago
40
Increase Site Engagement
Case Study: Health Insurance Provider - Increases Purchase Intent 93% with Lotame Platform
The insurance provider used a combination of the Lotame Platform for audience targeting, the Lotame Data Exchange (LDX) for audience extension, and Lotame Insights for campaign optimization.…
updated
1 yr ago
75
Acquire New Customers
Case Study: TownNews.com Uses Audience Data to Decrease Bounce Rate 854%
Fueling content recommendations helps web publishers increase time on site, page views and ad revenue. As a technology company working with a network of over 1,700 websites, TownNews.…
updated
2 yrs ago
59
Increase Site Engagement
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Case Studies & Success Stories
Marketers & Agencies
1st Party Data Scale / Identity
Acquire New Customers
Analytics: Campaign Planning
Analytics: Sales Enablement
Campaign Attribution
Campaign Reporting or Optimization
Collect and Monetize First-Party Data
Data Enrichment for Prospecting
Data Enrichment to Increase Scale
Increase Site Engagement
Publishers & Media Companies
Monetize Inventory
Acquire New Customers
Analytics: Campaign Planning
Analytics: Sales Enablement
Campaign Reporting or Optimization
Collect and Monetize First-Party-Data
Data Enrichment to Increase Scale
First-Party Data Scale / Identity
Increase Site Engagement
Technical Documentation
Data Collection with Lightning Tag
Administrative API
Data Transfer Specifications
User ID Syncing
Single Sign-On (SSO)
Lotame Panorama ID—Prebid, Google ESP & Amazon CxM
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Home
Case Studies & Success Stories
Marketers & Agencies
1st Party Data Scale / Identity
Acquire New Customers
Analytics: Campaign Planning
Analytics: Sales Enablement
Campaign Attribution
Campaign Reporting or Optimization
Collect and Monetize First-Party Data
Data Enrichment for Prospecting
Data Enrichment to Increase Scale
Increase Site Engagement
Publishers & Media Companies
Monetize Inventory
Acquire New Customers
Analytics: Campaign Planning
Analytics: Sales Enablement
Campaign Reporting or Optimization
Collect and Monetize First-Party-Data
Data Enrichment to Increase Scale
First-Party Data Scale / Identity
Increase Site Engagement
Technical Documentation
Data Collection with Lightning Tag
Administrative API
Data Transfer Specifications
User ID Syncing
Single Sign-On (SSO)
Lotame Panorama ID—Prebid, Google ESP & Amazon CxM
View all topics
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