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Lotame Panorama ID User ID Module for Prebid
OVERVIEW This technical reference is for publishers using the Prebid.js, the programmatic industry’s leading client side, free to use, open source, Header Bidding platform.…
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Prebid and the User ID Module
OVERVIEW This articles describes Prebid and the User ID Module and details adaptors and modules, optional features allowing custom functionality into the core prebid frameworks.…
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How To Test For the Lotame Prebid User ID Module
OVERVIEW These are the steps to test if the Lotame Panorama ID User ID module is deployed and working on a prebid enabled website. Here is a test page where you can walk through these steps to see…
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Instructions for SSPs Adopting the Panorama ID in the Bidstream
OVERVIEW SSPs looking to accept the Lotame Panorama ID in the bidstream from prebid and User ID module enabled publishers can take advantage of this capability easily.…
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Build Prebid From Source to Include The Lotame Panorama User ID Module
OVERVIEW Building the prebid.js library with your choice of adaptors and modules is the best option for publishers looking to have the most direct control over the code running on their sites for…
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Adding Panorama ID to Google ESP/SS (Secure Signals for Publishers)
OVERVIEW Google Secure Signals (Secure Signals from Publishers) enables publishers to share universal identifiers with supply-side and buy-side platforms of their choice via Google Ad Manager.…
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Google ESP/SS (Secure Signals) Activation for Bidders
OVERVIEW This article is specifically for bidders. For publishers please view this article. The Lotame Panorama ID is now available to read out of the Google Ad Manager service,…
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Enabling Lotame Panorama ID™ via Amazon Publisher Services Connections Marketplace (CxM)
OVERVIEW Identity is essential in today’s digital advertising ecosystem. Lotame Panorama ID is now available to publishers via Amazon’s Connections Marketplace.…
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How to Implement the Lotame User ID Module in Pubmatic
OVERVIEW PubMatic provides a cloud infrastructure platform for digital advertising for app developers and publishers. Details on implementing the Lotame Uuser ID Module in Pubmatic are detailed below.…
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How to Implement the Lotame User ID Module in Magnite
OVERVIEW Magnite is a leading independent sell-side ad platform. Details on implementing the Lotame Uuser ID Module in Magnite are detailed below. Magnite’s Prebid-as-a-service solution makes it easy…
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How to Implement the Lotame User ID Module in Equativ (fka Smart Adserver)
OVERVIEW Equativ (Smart Ad Server) is an ad server and natively integrated SSP. Details on implementing the Lotame User ID Module are detailed in this article.…
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Category actions
Categories
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- Lotame Onboarding
- Activation Channel Partners
- Data Collection with Lightning Tag
- Administrative API
- User ID Syncing
- Single Sign-On (SSO)
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- Lotame Panorama ID User ID Module for Prebid
- Prebid and the User ID Module
- How To Test For the Lotame Prebid User ID Module
- Instructions for SSPs Adopting the Panorama ID in the Bidstream
- Build Prebid From Source to Include The Lotame Panorama User ID Module
- Adding Panorama ID to Google ESP/SS (Secure Signals for Publishers)
- Google ESP/SS (Secure Signals) Activation for Bidders
- How to Implement the Lotame User ID Module in Pubmatic
- How to Implement the Lotame User ID Module in Equativ (fka Smart Adserver)