Activation Channel Partners
OVERVIEW
Activation Channel Partners
Lotame's platform integrates with the ad-tech platforms listed below, which are used by publishers and advertisers to sell and buy advertising programmatically. As part of these integrations, we may transmit audiences, which consist of online IDs such as Lotame’s proprietary IDs, third-party IDs, mobile advertising IDs, IP addresses, and email addresses, to those platforms. We may synchronize Lotame’s proprietary IDs with those used by these platforms when you visit the website of an advertiser or of a publisher to technically enable the ingestion of the audiences.
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