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conversion optimization

Case Study: WRAL.com - Utilizing Audience Data to Increase Annual Spend from Advertiser
Large communications company partners with WRAL.com to target custom audiences and optimize campaign with real time insights, utilizing the Lotame Platform. WRAL.…
- updated 1 yr ago
- 49
- Campaign Reporting or Optimization
Case Study: Choueiri Group - Increases Conversions 92% and Decreases CPA 63%
Digital Media Services (DMS), the official digital arm of Choueiri Group, harnessed the power of the Lotame Platform for audience discovery, audience targeting, and campaign optimization,…
- updated 1 yr ago
- 44
- Campaign Reporting or Optimization
Case Study: Health Insurance Provider - Increases Purchase Intent 93% with Lotame Platform
The insurance provider used a combination of the Lotame Platform for audience targeting, the Lotame Data Exchange (LDX) for audience extension, and Lotame Insights for campaign optimization.…
- updated 1 yr ago
- 75
- Acquire New Customers
Case Study: BookMyShow - Achieves 3x ROI with Lotame Platform
BookMyShow used the Platform to enhance its advertising solutions for brands, making them more targeted and personalized. BookMyShow is India's largest online entertainment ticketing platform that…
- updated 1 yr ago
- 50
- Monetize Inventory
Case Study: Mediacorp - 3x Conversion Rate for Audience-Driven Strategies with 5.7x Increase in Campaign CTR
In this case study, Mediacorp used Lotame's Audience Management solution to create niche segments for audience targeting so they could drive ticket sales.…
- updated 1 yr ago
- 55
- Acquire New Customers
Case Study: Marketing Solutions Co. Increases Conversions and Decreases CPA
eCommerce campaign uses Lotame Audience Management solution saving over $100 per acquisition CLIENT CHALLENGE: Prospecting new clients and showing value to existing clients by improving campaign…
- updated 1 yr ago
- 19
- Acquire New Customers
Case Study: AMP Agency - Achieves 455% Return on Ad Spend for Travel Campaign
AMP's goal was to target specific travel ads to consumers who were in-market for an upcoming trip to increase conversions. As a full-service digital agency,…
- updated 2 yrs ago
- 38
- Acquire New Customers
Case Study: CtrlShift - Marketing Solutions Co. Increases Conversions by 36% and Decreases CPA 92%
CtrlShift, is a leading Southeast Asian audience-focused marketing solutions company that helps guide clients through the digital ecosystem, using tools to turn data into results using their skills…
- updated 2 yrs ago
- 32
- Acquire New Customers
Case Study: Rise Interactive - Digital Agency Increases Conversions 80% and Decreases CPA
Rise Interactive was looking to increase conversions and product revenue for a well-known, global designer and manufacturer of high-quality, contemporary jewelry via a targeted display campaign at a…
- updated 2 yrs ago
- 38
- Acquire New Customers
Case Study: TownNews.com Uses Audience Data to Decrease Bounce Rate 854%
Fueling content recommendations helps web publishers increase time on site, page views and ad revenue. As a technology company working with a network of over 1,700 websites, TownNews.…
- updated 2 yrs ago
- 59
- Increase Site Engagement

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