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Google ESP/SS (Secure Signals) Activation for Bidders
OVERVIEW This article is specifically for bidders. For publishers please view this article. The Lotame Panorama ID is now available to read out of the Google Ad Manager service,…
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Adding Panorama ID to Google ESP/SS (Secure Signals for Publishers)
OVERVIEW Google Secure Signals (Secure Signals from Publishers) enables publishers to share universal identifiers with supply-side and buy-side platforms of their choice via Google Ad Manager.…
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LT.js Post-Implementation Validation
OVERVIEW Once you’ve implemented Lightning Tag, it is important to confirm the implementation is correct and the tag is firing completely. In this article,…